What is a benefit of linking a YouTube channel to a Google Ads account?

What is a benefit of linking a YouTube channel to a Google Ads account?

• A. Increase organic reach
• B. Remarket to users who have viewed your videos
• C. Add CTA overlays on videos
• D. Improve video quality

Answer: (B)

Linking a YouTube channel to Google Ads lets you bring YouTube viewer data into Ads, so you can create audiences based on who has watched or engaged with your videos and then target them with ads elsewhere. This is the key benefit because it enables remarketing—reaching people already interested in your content with tailored messages, which can improve ad performance and conversions. Other choices don’t fit as directly: linking doesn’t boost organic reach or change the video’s production quality, and CTA overlays are a separate YouTube feature not caused by linking accounts.

Linking a YouTube channel to Google Ads lets you bring YouTube viewer data into Ads, so you can create audiences based on who has watched or engaged with your videos and then target them with ads elsewhere. This is the key benefit because it enables remarketing—reaching people already interested in your content with tailored messages, which can improve ad performance and conversions.

Other choices don’t fit as directly: linking doesn’t boost organic reach or change the video’s production quality, and CTA overlays are a separate YouTube feature not caused by linking accounts.